Friday, 16 September 2011

Tango Slap


Title of Video:
Tango Slap

URL of where the advertisement can be found:
The advert clip is found on youtube under the name TANGO SLAP.mpg

Describe and explain what happens in the video:
The advert begins with three men standing outside a shop talking and one of the men is drinking a can of Tango then the advert pauses and rewinds like a video and when it starts again a fat short orange man appears from behind a mail box runs up to the man drinking Tango taps him on the shoulder then slaps him with both hands on his face.

Who is the target audience of this video:

This advert is targeted at people who enjoy drinking soft drinks Tango in particular, the humorous side of the advert i believe is targeted at children and possibly teenagers because it is a very immature thing to do but funny to some at the same time.

Which digital platform does the video appear on:

the advert appeared on the television for a short while due to it eventually being banned but the advert is shown on the internet on sites like youtube. The advert was banned in numerous countries but before the add was banned it was shown on the television because at the time they did not show advertisments on the internet.

What was the purpose of the video:

The purpose of the video was for Tango to advertise the famous soft drink whilst making audiences laugh. The tango business is very effective in making there advertisement very humorous because millions of people found it funny including myself and although the advert got banned it was still very funny.

Technical aspects, Describe the technical qualities of the video, image quality, sound quality, editing:

I presume the advert was filmed in the 1990's so the commercial could not have been filmed in High Definition but the image was reasonable and still viewable. The sound quality is good because you can hear everything being said especially the sound of the slap and the business used the sound to good effect in the advertisement. although the advert was banned it was funny and enjoyable to watch as-well as well edited.

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